Against Creative Sameness - Sonia Bass Creative studio manifesto.
Against Creative Sameness - Sonia Bass Creative studio manifesto.
Same, Same But Different - Sonia Bass Creative across brand, campaign and screen.

WHEN EVERYTHING STARTS LOOKING THE SAME, DIFFERENCE BECOMES VALUABLE.

GVO WEAR IT LOUD | campaign and Identity

GVO Wear It Loud brand campaign and visual identity by Sonia Bass Creative.
GVO Wear It Loud campaign graphic and brand mark.

CREATIVE SAMENESS & DIGITAL SATURATION

With more brands competing for attention than ever, looking like everyone else is an easy way to disappear. SBC was created to challenge that.

We uncover what makes your brand genuinely different - then turn it into a distinctive identity and brand experience people notice, recognise and remember.

Because standing out isn’t about being different for the sake of it.
It’s about owning what’s already yours.

Same, same but different.

SBC works across brand, campaign and screen / shaping identities, visual worlds and creative direction with a strong point of view.

TALES OF THE SHIRE / Art Direction & Production Design
Contracted by Wētā Workshop for Private Division.

Art direction, production design, set dressing & prop sourcing + styling.

Tales of the Shire production design and set dressing art directed by Sonia Bass for Wētā Workshop.

Tales of the Shire © Private Division. Work completed under contract to Wētā Workshop.

PROJECT HIGHLIGHTS SBC

SHESHOOTS Identity Refresh

She Shoots brand identity refresh and campaign creative by Sonia Bass Creative.
She Shoots brand identity refresh and campaign creative by Sonia Bass Creative.

WETA WORKSHOP LBE

Wētā Workshop location-based experience concept development and design graphic.

MORE THAN A BURDEN Campaign Identity / Art Direction

More Than A Burden ADHD awareness campaign identity and art direction by Sonia Bass Creative.
More Than A Burden ADHD awareness campaign identity and art direction by Sonia Bass Creative.

WELCOME TO SBC.

Let's create something extraordinary together - Sonia Bass Creative.
Let's create something extraordinary together - Sonia Bass Creative.
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